FALL 2020 IS FOR EMBRACING CHANGE
Pandemic-era life feels upside down, but we're finding new ways to laugh, learn and come together—even though we may be apart.
Fall is about change—this year more than ever. Spring and summer were full of uncertainty about the world around us. And it's clear the world we live in now is different than the one we were in before. We're adapting to "no-normal," and finding new ways to enjoy our lives and to laugh. We're fighting a pandemic, racial injustice and more.
"We're wearing masks. We're foot tapping instead of handshaking. We're
still laughing and kidding, but we're learning and listening, too."
We are not sitting still. We are stepping up—embracing this change. Opting for living room dates over dinner out. Meeting for coffee on Zoom. Doing yoga in our kitchens. And we’re prioritizing self-care, self-improvement and self-growth. We’re still laughing, loving, dancing and kidding. But we’re learning and listening, too. With all this change, we’re embracing a new perspective.
"This season, we'll stay true to our brand belief that no matter your
journey, shoes can change your life."
Our imagery and diverse cast will reflect our campaign spirit, "embracing change." We'll do this while staying true to our brand belief that no matter your journey, shoes can change your life. Shoes that make you feel brave, confident, safe and cheerful. Make you feel like yourself or the person you want to become.
"Our campaign will bring a sense of warmth, inclusion, joy, fun and
togetherness, even though we may be apart."
We said we'd support our customers—no matter their journeys—and we will. No matter what stage or change you're in, we’re with you, and we have #ShoesForThat. Shoes for new outlooks and new lewks. For at-home fashion shows. For screaming into pillows. For counting to ten. For working, "working," werkin' it and working out. Shoes from iconic brands you trust at unmatched value. Shoes for outfit changes and changes of heart. Shoes for embracing loved ones. For embracing new routines, new hobbies and new ideas. Shoes for embracing change.
SHOP FALL ARRIVALS
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